How to add a new Pop-up CTA to the Advanced Footer?

Add a Pop-up CTA using the button content type in the advanced footer settings

Before you start, you need to create a Pop-up CTA with your preferred configuration.

Once you have the Advanced Footer configuration started and you're ready to add the pop-up CTA, you'll use the Button content type.

How to add a Pop-up CTA using the "Button" Content Type

  1. From the Advanced Footer settings, in your preferred Column, open the Content settings and wrapper to add a new content item. If you haven't created a wrapper, you'll need to do that first.

    For the Sub Area Top and Sub Area Bottom, you will access directly from the Content settings.
  2. Click the Content Type dropdown and select Button.


  3. A new section Content Button Link will appear. Click the Link to dropdown and select Pop-up CTA.

  4. Finally, click the Pop-up CTA dropdown section and select the Pop-up CTA you want to insert.


To access the Pop-up CTA feature included in the new CTA tool within HubSpot, you'll need to use the "Button" content type, not the "CTA" content type. The "CTA" content type refers to Legacy CTAs.